ABOUT CRAFTWORLD

Make every shota creative choice.

You decide what to show, where to place the camera, and how the shot unfolds. CraftWorld turns that direction into an editable scene you can preview before generating the final video.

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A warm lamp illuminates a midnight kitchen with a kettle as the subjectFROM INTENT TO IMAGE

Find the shot. Then bring it to life.

Midnight kitchen · Look concept

01 / WHY WE ARE BUILDING THIS

Go from generating video to directing the shot.

Video models make it possible for more people to turn ideas into moving images. Getting a specific shot is still harder: a “slow push-in” can produce a different camera position, pace, or final composition each time.

CraftWorld brings those decisions into the process before generation. Build a 3D scene, set the camera and timeline, and preview the framing and rhythm. When something needs work, revise that part of the scene or shot.

Our aim is to help creators spend their time refining the work and their generation budget on shots they are ready to render.

02 / OUR APPROACH

Turn creative direction into a visual reference.

A language model translates your brief into scene and camera parameters. Previs lets you review the composition and movement. A video model then uses that reference to develop the look, lighting, and detail.

  1. 01
    CREATIVE BRIEF

    Describe the shot

    Define the scene, subject, and movement. Tell the director what the shot should convey.

  2. 02
    CRAFTWORLD

    Refine it in previs

    Build an editable 3D scene and work out the framing, camera path, and timing.

  3. 03
    VIDEO MODEL

    Develop the final look

    Use the preview video to guide the materials, lighting, and visual style.

The 3D preview provides creative guidance. Final results still depend on the video model.

03 / WHAT WE CARE ABOUT

Keep creative decisions in your hands.

  1. 01

    Direct in your own words

    Ask for a lower angle or a slower push-in. Let AI handle scene setup and parameters while you focus on the shot.

  2. 02

    Preview before committing

    Review composition, spatial relationships, and pacing before generation. See what works before spending on the final render.

  3. 03

    Build on what works

    The scene and camera stay editable. Keep the decisions you like and refine the rest without starting from scratch.

THE NEXT SHOT IS YOURS

Make the next shot closer to your vision.

Describe your idea and start with a preview.

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